MINISO is a lifestyle brand that brings shoppers high-quality, stylish and affordable designer products in a wide range of categories, including skincare & cosmetics, home furnishings, digital accessories, stationery, kitchenware and more. With 5000+ stores spread across 100 countries, MINISO produces visually pleasing, easy-to-use, and fun-to-play with products. Its brand slogan, “Life is for fun,” highlights its purpose to enable the young generation to enjoy life through affordable, well-designed, & quality products.
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